---
title: "Cookie Policy | GoPave"
description: "Learn how GoPave uses cookies and similar technologies to improve site performance, analytics, and user experience."
lang: en
json-ld:
---

[![GoPave - CRM for Paving Contractors](/assets/gopave-logo-DTDNhWwP.png)](/)

[Product](/product)

[How It Works](/how-it-works)[Pricing](/pricing)[Blog](/blog)[Resources](/resources)[Contact](/contact)

[Login](https://app.gopavecrm.com)[Book a Demo](/book-demo)

[Book a Demo ](/book-demo)

# Cookie Policy

GoPave

Last updated: January 2025

## 1\. What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences and understand how you use the site.

## 2\. How We Use Cookies

GoPave uses cookies and similar technologies for the following purposes:

### Essential Cookies

These cookies are necessary for the website to function and cannot be switched off. They are usually set in response to actions you take, such as setting privacy preferences or logging in.

### Analytics Cookies

We use analytics cookies to understand how visitors interact with our website. This helps us improve our site and your experience. These cookies collect information anonymously.

### Marketing Cookies

These cookies may be set through our site by our advertising partners. They may be used to build a profile of your interests and show you relevant ads on other sites. They work by uniquely identifying your browser and device.

## 3\. Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages. We use the following third-party services:

-   **Google Analytics:** For website traffic analysis
-   **Meta (Facebook) Pixel:** For advertising measurement and optimization
-   **Google Ads:** For advertising measurement and remarketing

## 4\. Managing Cookies

You can control and manage cookies in various ways:

-   **Browser Settings:** Most browsers allow you to refuse cookies or delete existing cookies. Check your browser's help documentation for instructions.
-   **Opt-Out Tools:** You can opt out of interest-based advertising through:
    -   Network Advertising Initiative: [optout.networkadvertising.org](https://optout.networkadvertising.org)
    -   Digital Advertising Alliance: [optout.aboutads.info](https://optout.aboutads.info)

## 5\. Impact of Disabling Cookies

If you disable cookies, some features of our website may not function properly. Essential cookies are required for basic site functionality.

## 6\. Updates to This Policy

We may update this Cookie Policy from time to time. The "Last updated" date at the top of this page indicates when this policy was last revised.

## 7\. Contact Us

If you have questions about our use of cookies, please contact us at:  
Email: [hello@gopavecrm.com](mailto:hello@gopavecrm.com)

See also: [Privacy Policy](/privacy) | [Terms of Service](/terms) | [SMS Terms](/sms-terms)

![GoPave - CRM for Asphalt Contractors](/assets/gopave-logo-DTDNhWwP.png)

The asphalt contractor system that captures leads, books estimates, gets you paid, and grows your reputation.

### Product

-   [How It Works](/how-it-works)
-   [Capture Leads](/product/capture-leads)
-   [Book Estimates](/product/book-estimates)
-   [Get Paid](/product/get-paid)
-   [Grow Reputation](/product/grow-reputation)

### Solutions

-   [Missed-Call Text Back](/missed-call-text-back)
-   [Estimate Follow-Up](/estimate-follow-up)
-   [Unified Inbox](/asphalt-unified-inbox)
-   [Online Scheduling](/asphalt-online-scheduling)
-   [Invoicing & Payments](/asphalt-invoicing-payments)
-   [Review Automation](/asphalt-review-automation)
-   [Lead Generation](/asphalt-lead-generation)
-   [Commercial Paving CRM](/commercial-paving-crm)

### Guides

-   [Asphalt Paving Guide](/asphalt-paving-guide)
-   [Driveway Paving Cost](/asphalt-paving-guide/driveway-cost)
-   [Sealcoating Cost](/asphalt-paving-guide/sealcoating-cost)
-   [Best Time to Pave](/asphalt-paving-guide/best-time-to-pave-driveway)
-   [Asphalt vs Concrete](/asphalt-paving-guide/asphalt-vs-concrete)
-   [Parking Lot Paving Cost](/asphalt-paving-guide/parking-lot-paving-cost)
-   [Repair vs Replace](/asphalt-paving-guide/repair-vs-replace)

### Company

-   [About](/about)
-   [Contact](/contact)
-   [Pricing](/pricing)
-   [Compare](/compare)
-   [Resources](/resources)
-   [Blog](/blog)
-   [Calculator](/calculator)

### Legal

-   [Privacy Policy](/privacy)
-   [Terms of Service](/terms)
-   [SMS Terms](/sms-terms)
-   [Cookies](/cookies)

© 2026 GoPave. All rights reserved.

116 Agnes Rd, Suite 200, Knoxville, TN 37919 • [hello@gopavecrm.com](mailto:hello@gopavecrm.com)